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  • September 16, 2014

The Photographic Sketchpad: Craig Cutler Brings Science to Life

Author
Kurt Mutchler

Illustrating National Geographic magazine science stories with photography can be a trying exercise. As a senior picture editor at the magazine, my process begins with exhaustive research; identifying key researchers; and finally contacting them to probe their wonderful minds (visiting them is even better). When this is complete, the translation of the science into the visual narrative begins and the collaboration with the photographer kicks in.

The Next Green Revolution” in the October issue of National Geographic magazine is a good example. I had the pleasure of working with photographer Craig Cutler, a well-known conceptual photographer and director based in New York City. His editorial and advertising work includes clients such as IBM, Starbucks, MTV, NASCAR, The New York Times Magazine, Esquire, and Bon Appétit.

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To illustrate the research of Dan Chitwood at the Donald Danforth Plant Science Center in St. Louis, which I visited, Craig Cutler photographed a tomato together with sand in his New York City studio. Chitwood is crossing tomato plants with a wild relative from Peru’s Atacama Desert, one of the driest places on Earth, to create less thirsty varieties. Tomatoes are typically grown in hot, dry climates with a lot of irrigation water—more than 13 gallons per tomato on average.
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During my interview with Glenn Gregorio, Senior Scientist and Plant Breeder at the International Rice Research Institute (IRRI), he happened to mention that farmers in Vietnam in the 1960s called a variety of rice "Honda rice" because it allowed them to double their yields—and rev up their incomes. Bumper crops paid for farmers’ motorcycles. To illustrate this idea, the researchers found a suitable scooter to photograph in their research field in Los Banos, Philippines.
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Global warming is raising sea levels and inundating coastal areas. A new strain of rice bred at the Philippines’ International Rice Research Institute (IRRI) can survive for two weeks underwater—a boon for poor farmers in low-lying regions of Asia, where floods destroy 50 million acres of rice every year. In Bangladesh more than four million farmers are using this variety.

What separates Craig from all the other photographers that I work with is his use of hand-drawn sketches. “I virtually do a photo shoot in my head through my sketches,” said Cutler. Although he doesn’t consider them a work of art—“It’s a tool to get to whatever you’re doing”—I certainly did.

After graduating with a degree in graphic design, he set aside his drawing skills and began his photographic career assisting studio photographers in New York City. But just four years ago he rediscovered his latent talent and began using his sketching prowess to conceive, brainstorm and visualize his ideas.

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Seedlings growing in tubes are genetically altered to make defensive antibiotics that may help protect a nine-billion-dollar citrus industry in Florida. Asian citrus psyllids spread something known as citrus greening, a bacterial scourge sweeping through Florida’s citrus groves. Infected trees produce deformed, green, bitter fruit.
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While interviewing plant pathologist Ed Stover at a USDA conference in Washington, D.C., I learned that one of the few treatments for a citrus trees infected with the deadly citrus greening disease is to literally bake them in the sun. They use tents to capture the solar heat. Cutler sketched the idea lit inside the greenhouse, but ended up photographing a tree outside in the research field at sunset.

“It took me a while to realize how much they are a benefit to me to explain to my clients what I’m thinking, he said. So in the last three or four years, I have gone full circle and do a lot more sketching. It began with the IBM smart campaign that I worked on. They asked me to come up with ideas. So I started doing hundreds and hundreds of sketches for them. Now I do it all the time.”

“Especially in my personal work I draw things out, draw things out, then I decide whether I’m going to continue in that direction or not. It’s a nice process. I can tell right away if it’s going to be something to keep pursuing,” Cutler said.

“I recently did a commercial in Los Angeles and I’m constantly walking around with a clipboard with a sketch pad and I’m constantly drawing things out and that’s kind of what I do,” he said.

He sketches in black-and-white and color. But Cutler doesn’t necessarily like it when the photo matches his sketch. “To be honest with you, I don’t think that it’s a good thing. I wish the photography elevates to something else. I think the sketch should be the sketch and the final thing should be something even more. Sometimes I get very frustrated that it’s too literal. I feel like I let myself down a little bit that I copied it too much.”

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Cutler knew we needed to photograph five varieties of wheat at Kansas State University to show the plants evolutionary history. Counting from left to right: a wild ancestor from the Middle East; einkorn wheat, domesticated there 10,000 years ago; durum wheat; modern wheat, produced by crossing durum with goat grass; and a green revolution variety with shorter stalks and larger seeds.

I asked him what advice he gives young photographers. “Everybody can take a great picture, but unless you have a concept behind the picture, you’re not going to remember it, he said. I do a lot of teaching and a lot of people out of school have a hard time. They can do everything on the computer, but they can’t put an idea down on paper. Their biggest problem is . . . they always come to me and ask, ‘how do you come up with ideas?’ I try to teach how to come up with an idea; how to read something and how come up with a concept.”

“To me, Cutler said, working on the National Geographic story was wonderful—traveling to the Philippines and all the other locations—but my favorite part was sitting and drawing these drawings out. That was my favorite part.”

Author’s note: I would like to thank the following people and their organizations for all their help with the photography in this post: Colin Khoury, a visiting researcher at the International Center for Tropical Agriculture; Janelle Jung, Science Education and Communication Consultant, and all the researchers at the International Rice Research Institute (IRRI); Bikram Gill and Duane Wilson, Kansas State University; Karla Roeber, Donald Danforth Plant Science Center; and David Hall and Ed Stover, U.S. Horticultural Laboratory, Fort Pierce, Florida.

View more pictures and read “The Next Green Revolution” in the October 2014 issue of National Geographic. This story is part of National Geographic‘s special eight-month "Future of Food" series.

Follow Craig Cutler’s work on his website.

There are 12 Comments. Add Yours.

  1. Vishwajit Singh
    October 14, 2014

    Nature, Photography, Adventures just love it all. and the above photostoric is unbelievable…….hope me also get a chance to xplore the nature

  2. swamy
    October 10, 2014

    i love birds

  3. Victoria Resurreccion
    October 3, 2014

    Learned so much from this article. Thank you. And so glad to hear re: rice plant that can stay in water for up to two weeks.

  4. Dianna
    October 3, 2014

    love the sunflower

  5. lino soriano
    September 30, 2014

    Craig Cutler’s work is exceptional and inspiring, especially for nature lovers.

  6. Tanveer
    September 29, 2014

    very Good Yours

  7. Mohummad Noman Khan
    September 29, 2014

    I love Animals and Birds…………

  8. Anand Fadnis
    September 26, 2014

    thought provoking informative post

  9. Alice Gabriner
    September 23, 2014

    Great post. This was a beautifully photo edited story.

  10. Mike Hettwer
    September 22, 2014

    Great story and insights on the process. I really enjoyed the drawings and seeing how he constructs the visual narrative, Thanks for posting this.

  11. Pattiann Fehr
    September 16, 2014

    Wow, Cutler should publish a book. What an inspiration!

  12. Ray Nichols
    September 16, 2014

    This is a wonderful explanation of Cutler’s thought process and his work which is exceptional.

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